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Websites
I first built a Web site in
1997 called www.greatplants.com. At
the time, the web was only a buzz being created. Google didn’t
exist. Imagine that. By now, we all know what the web has become
and the need to integrate it into a marketing mix. In many
cases, it is the business.
What's important
in 2008.
As a creative professional,
design means something to me. Good design is simply good design.
It does not have to be complicated, but I personally believe in
the old adage 'less is more'.
Keeping a web site current is
very important today and my focus with the companies I work
with is on communicating timely content for visitors and
clients. Much of my work these days involves
working with my clients to actively manage their web sites and
content as well as their SEO content work.
A Web site must
also rank well in search engine results for searches on specific
keywords / phrases.
If your Web site doesn’t
have a page appearing in the top 10 search engine result positions
(SERPs) the chances of someone clicking on your listing, and actually
visiting your site, drop dramatically.
Optimizing web sites
for search engines for a better ranking in SERPs, is known
as Search Engine Optimization and requires diligent maintenance.
I offer these services to my
clients. The following pages illustrate some of the web site work
I have done over the past few years. |