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www.betus.com. Costa Rica.

The largest Web site I have worked
on to date, www.betus.com was also an entire re-branding project.
This site encompasses multiple areas with some nice flash work involved.
More importantly, it has a very
sophisticated CRM Management system in place to collect information
on guests and members.
I was creative director of a
very talented team of web programmers , graphic designers and
writers on this projects and wrote much of the copy for the site
myself in an effort to clarify their offerings.
Check it out at
www.betus.com
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As Chief Technology Officer,
I had the opportunity to work on this large scale web site
re-design with Steve Roper.
This project was quite sophisticated and 'our' staff included
nine programmers, six web designers, two Search Engine Optimization
associates, perhaps a dozen copywriters, of which Steve edited
and, of course, equity partners.
Steve's vision of the end result was consistent and his
leadership resulted in achieving a successful launch of a
newly branded web site for a company with almost a billion
dollars in annual sales.
As both a Marketing and Creative Director, it was a pleasure
to work with Steve Roper and I would highly recommend him.
Tulga Kalayci
Chief Technology Officer |